WHAT IS BLACK HAT SEO?
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BLACK HAT SEO: Black hat SEO is the practice of going against search engine guidelines to manipulate SERPs (Search Engine Results Page)for higher rankings.Marketers found to be using black hat…
2024
WHAT IS WHITE HAT SEO?
WHITE HAT SEO: White hat SEO refers to any practice that improves your search rankings on a search engine results page(SERP) while maintaining the integrity of your website and staying…
HOW TO CREATE FACEBOOK LOOKALIKE AUDIENCE?
Advertisers may reach potential clients in an almost limitless number of ways through Facebook. In this article, you’ll discover how to create Facebook lookalike audience to successfully scale your ad…
WHAT ARE DO FOLLOW AND NO FOLLOW LINKS?
WHAT ARE DO FOLLOW LINKS: A dofollow link is a link that helps in terms of SEO by passing the authority of the origin site to the destination site. This…
WHAT IS LINK BUILDING?AND HOW TO DO IT?
WHAT IS LINK BUILDING: Link building is a search engine optimisation technique that increases your search engine rankings. Links are one of the primary ways that search engine algorithms determine…
HOW TO DO KEYWORD RESEARCH?AND WHY DO WE DO KEYWORD RESEARCH?
WHAT IS KEYWORD RESEARCH: Keyword is the process of finding and analysing search terms that people enter into search engines with the goal of using that data for a specific…
WHAT ARE KEYWORD MATCH TYPES?
Keywords are the lifeblood of an online marketing strategy, so you must pay close attention to the ones you choose. The majority of terms typed into Google and other search…
INSTAGRAM MARKETING
There are over 1 billion Instagram users worldwide, with more than 500 million of them using the app every day and sharing an average of 95 million photographs and videos…
WHAT IS OFF-PAGE OPTIMIZATION?
OFF-PAGE OPTIMIZATION: Off-Page optimization refers to all the measures that can be taken outside of the actual website in order to improve its position in search rankings.These are measures that…
WHAT IS ON-PAGE OPTIMIZATION?
ON-PAGE OPTIMIZATION: It refers to all measures that can be taken directly within the website in order to improve its position in the search rankings.Example of this include measures to…