What is viewable CPM (vCPM)?
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Ans:- Viewable CPM (vCPM) is a digital advertising statistic that calculates the cost of showing an advertisement that is actually viewed by a user. Traditional CPM (cost per mille) estimates…
2024
What is Content exclusions?
Ans:- Content exclusions refer to a set of parameters used in advertising to prevent an advertisement from being displayed in contexts that are deemed inappropriate or irrelevant. These exclusions are…
What are Dynamic search ads?
Ans:- Dynamic Search advertising (DSA) are a sort of Google Ads ad format that creates advertising depending on the content of a page. DSA, in contrast to typical search advertisements,…
Explain Responsive display ads.
Ans:- Responsive Display Ads are a sort of Google Ads ad format that adapts its size, style, and format to match the available ad space on a website or app.…
What are ad assets?
Ans:- Ad assets are the building blocks that advertisers use to create Google Ads. These assets can include images, videos, headlines, descriptions, logos, and other types of content. By using…
What is the Diplay path in google Ads.
Ans:- The Display Path option in Google Ads allows marketers to customise the displayed URL in their ads. The display route is the section of the URL that follows the…
What is responsive search ads and its benefits ?
Ans:- Responsive Search adverts (RSA) are a sort of Google Ads ad format that allows marketers to build flexible, dynamic adverts that may adjust to the user’s search query and…
What is a keyword planner and how it is useful ?
Ans:- Keyword Planner is a free Google Ads tool that assists marketers in researching and determining the most appropriate keywords to target in their advertising campaigns. Advertisers may use Keyword…
Explain Ad schedule
Ans:- Ad scheduling is a Google adverts tool that allows marketers to customise when their adverts are displayed to their intended audience. Advertisers may use ad scheduling to define which…
Explain the Audience segment and Your data segments.
Ans:- Audience segments and your data segments are two sorts of targeting options in Google Ads that marketers can use to reach out to particular groups of consumers. Segments of…