As businesses and organisations offer more online services and transactions, internet security becomes both a priority and a prerequisite to ensure that sensitive information is protected. In order to keep customers’ information private and secure, businesses and organizations must add SSL Certificate to their websites to enable safe online transactions.
WHAT IS HTTPS?
HTTPS (Hypertext Transfer Protocol Secure) is a secure version of the HTTP protocol that encrypts and authenticates data using the SSL certificate. HTTPS enhances the HTTP protocol by including encryption, authentication, and integrity. The HTTPS protocol allows website users to upload sensitive information such as credit card numbers, financial information, and login credentials across the internet in a safe manner. As a result, HTTPS is particularly vital for safeguarding online transactions, including ecommerce, banking, and remote work.
WHAT IS SSL CERTIFICATE?
An SSL certificate is a digital certificate that verifies the identity of a website and allows for a secure connection. Secure Sockets Layer (SSL) is a security protocol that establishes an encrypted connection between a web server and a web browser. An SSL certificate is a piece of code that protects internet communications and is installed on your web server. The SSL certificate permits an encrypted connection when a web browser visits your secured website. It’s similar to putting a stamp on a letter before sending it through the mail. SSL certificates assist clients acquire confidence in providing personal information on your website by keeping online interactions private even as they transit across the public internet.
SSL certificates contain the following:
- The domain name for which the certificate was issued, the person, company, or device to whom it was issued, and the certificate authority that issued it.
- The digital signature of the certificate authority.
- Date of issue of the certificate.
- Expiration date of the certificate.
- Associated sub-domains.
- The public key.
- And the private key is kept secret.
- SSL’s public and private keys are basically long strings of characters that are used to encrypt and decrypt data. Only the private key can decrypt data encrypted with the public key, and vice versa.
WHY DO YOU NEED SSL CERTIFICATE?
- Keeps data safe between servers.
- Verifies your ownership.
- Prevents attackers from building a fake version of your site.
- Boosts your Google search engine rankings.
- Enhances client trust.
- Increases the number of conversions.
WRAPPING UP:
While SSL’s primary goal is to secure information sent between visitors and your website, it also has SEO benefits. SSL is a factor of Google’s search ranking algorithm, according to Google Webmaster Trends Analysts.