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What metrics do you use to measure the success of an email campaign? What is the difference between soft and hard bounce emails? How many emails should you send to the customers? What’s the optimum time of day to send an email? How often should emails be sent to customers?

Define frequency capping in Google Ads. Where can you use them?

May 24, 2024

Ans. It is a Google Adwords tool that limits how many times an ad displays to a user on the internet.

There are two methods for an advertisement to utilise them:

· Display campaign – It allows the advertiser to control the amount of impressions a campaign receives for a certain person. It can be done on a daily, weekly, or monthly basis.

· Video campaign – For video campaigns, a frequency cap on the amount of impressions or views can be imposed.

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E-mail Marketing

What metrics do you use to measure the success of an email campaign?

E-mail Marketing

What is the difference between soft and hard bounce emails?

E-mail Marketing

How many emails should you send to the customers?

E-mail Marketing

What’s the optimum time of day to send an email?