The process of SEO for any website may be divided into three categories: on-page optimization, which accounts for about 70% of the process, off-page optimization, which accounts for about 25% of the process, and server side optimization, which accounts for about 5% of the process. In this article, we’ll look at what server side optimization is.
Bonus Read : On-page techniques.
WHAT IS SERVER SIDE OPTIMIZATION?
The server side is concerned with how long it takes the server to process requests. The majority of server performance optimization focuses on things like database queries and other application dependencies. In simple words, server is where the entire data of our website is stored. So a set of instructions is given to the server, which is referred as server side optimization.
WHAT IS A SITEMAP?
A sitemap is a map that the server uses to find a certain page. Google uses your Sitemap to understand more about your site’s structure and to expand our coverage of your webpages. Otherwise, if it attempts to crawl your site solely through links on your home page or in the navigation, it may not be able to find any of it.
WHAT IS ROBOTS.TXT?
Robots.txt is a text file that notifies search engine spiders that specific pages or sections of a website should not be crawled. Robots.txt requests are recognised and executed by the majority of major search engines, including Google, Bing, and Yahoo.
NON WWW TO WWW:
Although a non-www domain is simpler and easier to remember for your audience, it has some drawbacks when compared to a www domain. When search engines index the site, a www domain helps to eliminate both the chance of split page ranking or split inbound links, as well as any duplicate content. As a result, your site’s search engine optimization improves (SEO).
WHAT IS SITE: AND CACHE:?
Site: –
Site: is used to check whether your website has been indexed or not.
Example: site:material.odmt.in
Cache: –
Cache: is used to check when was your website indexed.
Example: cache:material.odmt.in
WRAPPING UP:
If you’re too preoccupied with your business to focus on all the aspects that go into SEO and measuring your on-page, off-page, server-side techniques and all the SEO efforts, ODMT can certainly assist! We’re a full-service digital marketing agency that aims for excellence in all of our projects, big or little. We know exactly what to do to provide you with the outstanding results you need to expand your business and increase your profits. Contact us today to learn more about our off-page SEO services and how they may help you grow your business!
